Globacom, the official Integrated Telecoms Partner of Manchester United, Man U in Nigeria, Ghana and Republic of Benin, has offered its subscribers a rare opportunity to travel to England to watch the English Premier League, EPL, live at the Old Trafford, Manchester United’s home. The promo tagged "Recharge and go to Old Trafford" is one of the goodies in the partnership between Globacom and Manchester United which was launched recently in Lagos. Charles Jenarius, regional director, West Africa, marketing communications, explained that the offer will give 70 Glo subscribers a real live experience of the Old Trafford. All a Globacom subscriber needs to do to qualify to live the Old Trafford dream is to recharge his or her Glo line with N200, N500 or higher denomination of recharge cards. The telecoms giant said that the more a subscriber participates in the promo, the better his or her chances of winning. A subscriber that recharges his or her phone with N200 denomination gets one entry while a subscriber that charges his or her phone with N1000 denomination gets five entries. Glo will draw 70 lucky subscribers made up of 14 subscribers per match, from the pool of subscribers participating in the promo, to travel to England in an all-expense-paid trip to watch five home matches of Man U. The five matches include Man U versus Fulham on March 14, Man U versus Liverpool on March 21, Man U versus Chelsea on April 3, Man U versus Tottenham Hotspur on April 24 and Man U versus Stoke City on May 9. "This experience will further bond the fans with their favourite teams. This year is also special because it coincides with the centenary celebration at Old Trafford, the Theatre of Dreams. What Globacom is offering is unprecedented and once more, the company is living up to its principle of connecting the people with their passions, especially in football", Jenarius said. According to him, it is a rare opportunity for the 13.5 million fans of Manchester United in Nigeria, Ghana and Republic of Benin and other Glo subscribers to have a feel of the EPL at the Old Trafford and cheer their favourite club, not in front of their television sets, but right there at the stand inside the stadium. The promo will run till the last of the five home matches is played in May 2010. The Glo partnership is the first Manchester United has ever entered into with any corporate organisation in Africa. Jenarius had also disclosed at the launch that the partnership would provide two great opportunities that would be realised through a series of promotional activities to be launched by the company. He says "The partnership will aid further development of football at the grassroots through the facilities of Manchester United Soccer School and it will also provide us in Glo an opportunity to engage, entertain and delight football lovers in our key markets”. Page 1 | 2 |
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